Archive for August, 2009

Is Enterprise 2.0 a crock?

Dennis Howlett thinks so (although he doesn’t say whether his hypothetical crock is full of gold or some other raw material).
I started writing a brief, witty response to his ZDNet post whacking anyone who dare use the term Enterprise 2.0 over the head with his stick of experience (and a touch of hindsight, which as [...]

Help us write our social media guidelines

In May 2005, Hill & Knowlton wrote and then published our first personal blogging guidelines. Two years ago, as we started to give our clients more and more social media marketing advice, we updated these to create a wider set of social media principles.
Now it’s time to update these again. We’ve consulted widely internally, and [...]