About Niall

Niall Cook is the author of Enterprise 2.0, one of the first books to introduce the concept of social business. He is currently writing The Business Marketer’s Guide to Social Media, scheduled for publication at the end of 2011. He is also worldwide director of marketing technology for the international marketing and communications agency, Hill & Knowlton.

He is one of a small number of early proponents of the use of social media in marketing and business. Formerly Cook held positions at Answerthink Consulting Group, online currency beenz.com and investment bank UBS.

Niall is a graduate of The University of Reading where he studied Typography & Graphic Communication. You can follow his blog at niallcook.com/blog or at twitter.com/niallcook.

Personal

Niall is married with one daughter. He lives in rural North Suffolk in the United Kingdom with his family, where he keeps pygmy goats, chickens and rare-breed pigs.