Enterprise 2.0

Written in 2008, Enterprise 2.0: How social software will change the future of work, remains relevant today as a key resource for social strategists and community managers, as well as their business leaders, looking to harness the power of social collaboration inside and outside their organisations.

Reviews of Enterprise 2.0

A must read for new and future adopters of social computing … a smart book to make people smarter, not like the usual management recipe books made of 20% ideas and 80% case studies.

– Olivier Amprimo, Headshift

Reading this book changed a number of my assumptions, and I expect it will do the same for you.

– Intranets Today

…Cook’s approach is remarkably spin-free and pragmatic…

– Canadian Business

…A significant publication. The book is not a solutions manual per se, more a thought leader. Cook provokes the reader into assessing information flow, and the tools needed to facilitate it, with deft skill.

– Legal Information Management